Pipelines: Includes stages like New Lead, Responded Lead, Appointment Booked, No Show, Nurture, Purchased, and Unsubscribed.

New Lead Workflow: Captures leads via forms (FB Ads, Google, etc.), adds tags, assigns users, and sends initial welcome messages.

Follow-up Process: Automates follow-up SMS, emails, and reminders, escalating unresponsive leads to the Nurture stage.

Appointment Management: Handles no-show or canceled appointments with reminders and follow-ups, aiming to reschedule.

Nurture Workflow: Re-engages stale leads with SMS and email after 14+ days of inactivity, aiming to book appointments.

Purchased Workflow: Converts leads into customers with updates to the opportunity stage and tags, notifying the team.

Unsubscribed Workflow: Stops all communication with leads who opt out or unsubscribe, ensuring compliance.

Assets: Includes forms for lead generation, calendar bookings, and customized funnel pages to streamline lead capture and conversion.